OKRE - Sunset Funding Application
In plain English
AI plain-English summaryOKRE, a charity that helps entertainment industries weave science and research into popular TV shows, films, and games, is asking Wellcome for up to £4 million over seven years to become financially self-sufficient. The problem is that creating entertainment that genuinely shifts public understanding of science—rather than just dropping in a lab coat—requires sustained, specialist support. OKRE was spun out from Wellcome’s own broadcast and games work, but the goal of becoming independent within five years was never part of the original plan. Without core funding, the charity risks losing the team, infrastructure, and fundraising capacity needed to keep that work going. If the funding succeeds, OKRE can build a stable revenue model, diversify its income, and continue brokering collaborations between researchers and scriptwriters, game developers, and producers. The long-term impact would be a permanent shift in how the entertainment industry routinely engages with evidence and expertise—not as a one-off public engagement exercise, but as a normal part of how popular stories are made.
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