Recipient organisationUniversity of ExeterSource-published name: University of Exeter
Funding£3.2M
PeriodSept 2009 — Sept 2012
In plain English
AI plain-English summary
A university is spinning out three new companies to turn lab discoveries about materials that manipulate radio waves into working prototypes that industry can actually buy. The problem is a classic gap between invention and market. University research often produces clever technologies that never leave the lab because there is no working model for investors to see, no clear business plan, and no one to bridge the gap between a proof-of-concept and a product. Without a demonstrator, potential backers cannot visualise what is on offer, and the perceived risk kills the deal before it starts. This Knowledge Transfer Account tackles that head-on. An experienced entrepreneur will drive the work, reporting to a board that includes both the university and QinetiQ, with a dedicated budget for building prototypes, assessing market readiness, and securing investment. The approach mirrors an earlier success: a spin-out called Omni-ID solved the problem of radio-frequency tagging metal objects like computers, using a structured material that overcomes interference from reflective surfaces. If the three spin-outs succeed, they will create jobs and bring tailored electromagnetic solutions to industries that rely on wireless communication, asset tracking, and supply chain management—sectors where better materials mean better performance.
View original technical description
The University of Exeter will explore an unique collaboration opportunity with QinetiQs Applied Technologies Division to exploit latent intellectual capital in the area of Functional Materials to provide Tailored Electromagnetic Solutions. Our proposal to develop IP based on EPSRC-funded research at Exeter will be driven by an experienced entrepreneur employed to drive market-facing research, develop business plans and secure funding for three spin-out companies. The entrepreneur will be appointed by the lead parties (the University and QinetiQ), will report to a KTA Delivery Board and hold a budget dedicated to meeting business-driven requirements for successful exploitation of the existing IP, i.e. preparation of business plans, market technology status, proof-of-principle demonstrations, rental of incubator space, risk mitigation to bridge the gap to large scale-investment and introduction to investment providers. Effective research exploitation ultimately requires commercial success. If true market demand and/or requirements can be identified, specific problems can be solved, however new technologies and solutions will only reach the market if they can be properly demonstrated to customers, manufacturers, and supply chain partners alike. One of the most significant obstacles to meaningful exploitation of new technologies is the lack of a suitable demonstrator and a clearly articulated development and exploitation plan: without these, potential investors cannot visualise clearly what is on offer and how they will be able to contribute which, in the case of early stage technologies of the type created by University funding, leads to greatly increased perceived risk. Hence, the aim of this KTA is to bring technical solutions to prototype, tailored to the markets needs, and therefore to create compelling offerings for industry. The 3.480M KTA investment requested could show a return of ~15M investment in three spin-out companies creating jobs and expenditure over the three year period.An example may help illustrate the idea. QinetiQ helped facilitate the setting up of a new company, Omni-ID, to exploit IP in the area of Radio Frequency tagging of goods and products. Traditionally radio frequency tagging was difficult to accomplish for metallic products such as computers, where the reflectivity of metals in such products at radio frequencies causes interference and jeopardises the performance of the tags. The new technology, based on a new structured material, manipulates the radio waves in such a way as to overcome interference caused by reflections from the metal components. This new approach has enabled a paradigm shift in the area of RF-tagging (used for asset tracking, supply chain management) and is an example of how tailoring the electromagnetic properties of materials through smart design can lead to new technologies and new opportunities. 2911 ch.
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